Those Are Not The Kind Of Ads We’re Looking For
All we do is try to respond to what users are asking for. That’s how we set our priorities. Users aren’t asking us to run ads, so it doesn’t come onto our radar.
— Craigslist CEO, Jim Buckmaster
It’s funny how ‘corporate’ ads aren’t allowed to pollute a vibrant peer-to-peer ad marketplace. Craigslist is like a gated community for adspace or something. Anyway… Adweek: These Brands Build Community
I Love Weird Stories That Make No Sense
From the Sony VAIO Help ‘John Malkovich’ write his next script project. After you’ve watched the viddy you might want to read the full script in some silly attempt to figure it all out. More background info about the project here and here.
Books Read — April 2008
- Play Money by Julian Dibbell
- Everyware by Adam Greenfield
- The Three Stigmata of Palmer Eldritch by Philip K Dick
- Shaping Things by Bruce Sterling
- Introducing Evolutionary Psychology by Dylan Evans and Oscar Zarate
- Improv by Keith Johnstone
- Subject to Change by Adaptive Path
Johnny Lii
Johnny Lee demos his amazing Wii Remote hacks, which transform the $40 game piece into a digital whiteboard, a touchscreen and a head-mounted 3-D viewer. A multi-ovation demo from TED2008.
The New Brand of Creative
We’re Going To…
We’re going to look at every place that a reader or a listener or a viewer or a user has been locked out, has been served up passive or a fixed or a canned experience, and ask ourselves, “If we carve out a little bit of the cognitive surplus and deploy it here, could we make a good thing happen?” And I’m betting the answer is yes.
— Clay Shirky on Cognitive and Social Surplus
Age of Conversation 2008
I’m drafting my paper for the amazing Age of Conversation project.
This is what I’m writing about:
A New Brand of Creative — With the changes in the way that people communicate and collaborate online, marketing and advertising companies are needing to reach out and work with a new type of creative team. What do these “creatives” look like. What are their skills? Why do they evangelize digital and new media? And what are the challenges that they face?
Yeah, why do they evangelize digital so? And what do we mean by digital, anyway? Yochai?
The New Creative. As Dino said, such a vast topic. It could go so many ways. I mean, Larry and Sergey are surely the two most ‘creative’ people working in advertising and marketing right now. They created — and are creating — the gift that keeps on giving (and taking).
Maybe it’s just a question of ‘digital creativity’ being only the creation of those things that can scale - should scale. It’s an exponentials thing: distributed, disruptive, and in the end, completely disproportionate to the initial input. Hmm… Sounds a bit like fame.
Anyway, small pieces loosely joined…
The Age of Conversation 2008 — The Authors
Adam Crowe, Adrian Ho, Aki Spicer, Alex Henault, Amy Jussel, Andrew Odom, Andy Nulman, Andy Sernovitz, Andy Whitlock, Angela Maiers, Ann Handley, Anna Farmery, Armando Alves, Arun Rajagopal, Asi Sharabi, Becky Carroll, Becky McCray, Bernie Scheffler, Bill Gammell, Bob Carlton, Bob LeDrew, Brad Shorr, Bradley Spitzer, Brandon Murphy, Branislav Peric, Brent Dixon, Brett Macfarlane, Brian Reich, C.C. Chapman, Cam Beck, Casper Willer, Cathleen Rittereiser, Cathryn Hrudicka, Cedric Giorgi, Charles Sipe, Chris Kieff, Chris Cree, Chris Wilson, Christina Kerley (CK), C.B. Whittemore, Clay Parker Jones, Chris Brown, Colin McKay, Connie Bensen, Connie Reece, Cord Silverstein, Corentin Monot, Craig Wilson, Daniel Honigman, Dan Goldstein, Dan Schawbel, Dana VanDen Heuvel, Dan Sitter, Daria Radota Rasmussen, Darren Herman, Darryl Patterson, Dave Davison, Dave Origano, David Armano, David Bausola, David Berkowitz, David Brazeal, David Koopmans, David Meerman Scott, David Petherick, David Reich, David Weinfeld, David Zinger, Deanna Gernert, Deborah Brown, Dennis Price, Derrick Kwa, Dino Demopoulos, Doug Haslam, Doug Meacham, Doug Mitchell, Douglas Hanna, Douglas Karr, Drew McLellan, Duane Brown, Dustin Jacobsen, Dylan Viner, Ed Brenegar, Ed Cotton, Efrain Mendicuti, Ellen Weber, Emily Reed, Eric Peterson, Eric Nehrlich, Ernie Mosteller, Faris Yakob, Fernanda Romano, Francis Anderson, G. Kofi Annan, Gareth Kay, Gary Cohen, Gaurav Mishra, Gavin Heaton, Geert Desager, George Jenkins, G.L. Hoffman, Gianandrea Facchini, Gordon Whitehead, Graham Hill, Greg Verdino, Gretel Going & Kathryn Fleming, Hillel Cooperman, Hugh Weber, J. Erik Potter, J.C. Hutchins, James Gordon-Macintosh, Jamey Shiels, Jasmin Tragas, Jason Oke, Jay Ehret, Jeanne Dininni, Jeff De Cagna, Jeff Gwynne, Jeff Noble, Jeff Wallace, Jennifer Warwick, Jenny Meade, Jeremy Fuksa, Jeremy Heilpern, Jeremy Middleton, Jeroen Verkroost, Jessica Hagy, Joanna Young, Joe Pulizzi, Joe Talbott, John Herrington, John Jantsch, John Moore, John Rosen, John Todor, Jon Burg, Jon Swanson, Jonathan Trenn, Jordan Behan, Julie Fleischer, Justin Flowers, Justin Foster, Karl Turley, Kate Trgovac, Katie Chatfield, Katie Konrath, Kenny Lauer, Keri Willenborg, Kevin Jessop, Kris Hoet, Krishna De, Kristin Gorski, Laura Fitton, Laurence Helene Borei, Lewis Green, Lois Kelly, Lori Magno, Louise Barnes-Johnston, Louise Mangan, Louise Manning, Luc Debaisieux, Marcus Brown, Mario Vellandi, Mark Blair, Mark Earls, Mark Goren, Mark Hancock, Mark Lewis, Mark McGuinness, Mark McSpadden, Matt Dickman, Matt J. McDonald, Matt Moore, Michael Hawkins, Michael Karnjanaprakorn, Michelle Lamar, Mike Arauz, Mike McAllen, Mike Sansone, Mitch Joel, Monica Wright, Nathan Gilliatt, Nathan Snell, Neil Perkin, Nettie Hartsock, Nick Rice, Oleksandr Skorokhod, Ozgur Alaz, Paul Chaney, Paul Hebert, Paul Isakson, Paul Marobella, Paul McEnany, Paul Tedesco, Paul Williams, Pet Campbell, Pete Deutschman, Peter Corbett, Phil Gerbyshak, Phil Lewis, Phil Soden, Piet Wulleman, Rachel Steiner, Sreeraj Menon, Reginald Adkins, Richard Huntington, Rishi Desai, Beeker Northam, Rob Mortimer, Robert Hruzek, Roberta Rosenberg, Robyn McMaster, Roger von Oech, Rohit Bhargava, Ron Shevlin, Ryan Barrett, Ryan Karpeles, Ryan Rasmussen, Sam Huleatt, Sandy Renshaw, Scott Goodson, Scott Monty, Scott Townsend, Scott White, Sean Howard, Sean Scott, Seni Thomas, Seth Gaffney, Shama Hyder, Sheila Scarborough, Sheryl Steadman, Simon Payn, Sonia Simone, Spike Jones, Stanley Johnson, Stephen Collins, Stephen Cribbett, Stephen Landau, Stephen Smith, Steve Bannister, Steve Hardy, Steve Portigal, Steve Roesler, Steven Verbruggen, Steve Woodruff, Sue Edworthy, Susan Bird, Susan Gunelius, Susan Heywood, Tammy Lenski, Terrell Meek, Thomas Clifford, Thomas Knoll, Tiffany Kenyon, Tim Brunelle, Tim Buesing, Tim Connor, Tim Jackson, Tim Longhurst, Tim Mannveille, Tim Tyler, Timothy Johnson, Tinu Abayomi-Paul, Toby Bloomberg, Todd Andrlik, Troy Rutter, Troy Worman, Uwe Hook, Valeria Maltoni, Vandana Ahuja, Vanessa DiMauro, Veronique Rabuteau, Wayne Buckhanan, William Azaroff, Yves Van Landeghem
Slutbot
CyberLover, as the dirty-mouthed bot is called, is quite a sophisticated piece of software. It can take on a number of different guises depending on the proclivities of its target. The slutbot plies its trade with a true robotic efficiency. The virtual minx is able to carry out 10 seductions over half an hour. It never even has to stop for a shower. In some cases, it coaxes its targets to visit a personal site, where a virus is downloaded onto their computers. It certainly gives a whole new, high-tech twist to sexually transmitted diseases…” Nick Carr — The oldest profession combined with the newest technology
May 3rd 33 Fashion Street
More detail to follow soon…
Via an email.
The Future Of Advertising J/K
A great marketing status update from Paul Isakson.
Facebarf
I love how our info-networked digestion system works.
As soon as the Facebook feast gets a little too rich for us…
… we just *barf* it all up.
On to the next one?
Kipple
